You're making a huge error if you're not attempting to offer back-end items to your clients. Existing clients are more accessible to sell to than new customers who don't yet trust your company.
Here are five practical ways to sell your back-end products to existing customers: You can visit at www.exchangebuz.com for more information.
1. Include a flyer or brochure for your back-end product in the packaging when you send clients the initial thing they ordered.
2. When clients buy your goods, provide them with a complimentary subscription to a single e-zine. In each issue, you may place an ad for your back-end product.
3. Send holiday or birthday greeting cards to your customers. Include a small advertisement for your back-end product within the card.
4. Take them to a "thank you" web page once they order your first product from your website, and put your back-end product ad on that page.
5. After a consumer orders your first product, send them a complimentary surprise present. Another ad with the facility for your back-end product could be attached.
6. If you're selling an electronic product, such as an eBook, incorporate an advertisement for your back-end product within the electronic product.
7. Provide free membership to your "customers only" private site to your consumers. Then, your back-end product ad could be placed wherever within the remote area.
8. Call your customers and inquire about their satisfaction with their transactions. You could explain your back-end product to them.
9. Send a thank-you message to your customers via mail or email. In the letter, you might mention your back-end product.
10. Ask your consumers whether they want to be notified when you have fresh product offerings in the future. You might ask them to sign up for email or snail mail.
Your business will have a greater chance of surviving when you attempt to sell back-end products to your existing customers.