Before the Internet era, network marketing was the only "home-based business" and the only method to supplement your income while maintaining a regular job and working overtime.
The conventional manner of introducing products to family and friends was to invite friends, family, and acquaintances to hotel gatherings, where they heard a presentation about the products and the business. After exhausting your " warm market " to meet new people to whom you might pitch your business and products, you had to go to your chamber of commerce, your church, networking organizations, malls, and other public locations after exhausted your "warm market" to meet new people to whom you might pitch your business and products.
Unfortunately, many network marketing businesses still use lead generation strategies like this today. For example, some people propose using "drop cards" and flyers. The network marketer's daily routine entails leaving flyers and drop cards in as many public areas as possible, ranging from restaurants to phone booths, grocery stores, and ATMs.
Rather than working from home, these strategies keep network marketers on the road most of the time. Therefore network marketing isn't a home-based business in this situation. You can visit at www.exchangebuz.com for more information.
The Internet now provides for lead creation through Internet marketing. The generation of Internet marketing leads can be done for free or cheap. Furthermore, leaders obtained via the Internet are highly targeted.
Simple signature lines in emails, discussion groups, and forums have replaced flyers and drop cards. Visits to venues have taken the place of food store visits. Relatively expensive, non-targeted newspaper ads, cheaper, highly targeted newsletters and pay-per-click advertising have taken their place.
With today's phone bridge technology, marketers can do presentations that connect prospects from all over the country, if not the world. Instead of attending costly and time-consuming hotel meetings, you can join a phone conference call from the comfort of your own home.
Network marketing is genuinely becoming a home-based business.
If you're looking for a home-based business so you can spend more time with your family and you're planning to work part-time in the industry, you should look at their marketing strategy while analyzing a company. It is recommended that you examine the quality of the company's training programmer before implementing compensation schemes, goods, or policies and processes; this should be done before joining, not subsequently. Furthermore, ensure that the network marketing organization you are contemplating teaches you basic marketing strategies and internet marketing for lead creation.